Taking the Overwhelm out of Social Media

I am crazy excited to be sharing my FIRST podcast with you guys today. This has been something I’ve been thinking about for a long time and I’m finally doing! Today I’m taking a question from one of you fab folks, I’m answering a question someone sent in about where to get started and how […]

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Stop Blaming Facebook

It’s time once again for me to climb on the soapbox and get real. Facebook is NOT an infomercial. It’s a social media NETWORK, did you see that word network? I get SOOO many questions about people being able to get their content in front of more people who like their page. I read comments […]

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Can You Really Build a Relationship Online?

Recently I was talking to a client and the conversation of networking came up, which isn’t shocking since that’s some of what we talk about during Rock Star Sessions, but we got to talking about knowing people and becoming friends online. Sometimes it’s hard to separate when the last time you ever “saw” the person […]

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Why Faking It Leaves Everyone Unsatisfied

When I first got started online I worked to have a very specific and planned image. I wanted to feel “corporate but friendly” I was very concerned with appearing “professional”. I thought and worried about each status update, blog post, tweet, photo, and conversation. I networked and was friendly but only to a level in […]

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3 Ways to Move Your Community From Bored to Engaged

A bored community is a worse than no community. When your business is centered around building relationships and getting people involved in your message you NEED them to be engaged. You need a community of people who are interested in sharing your message, because that is what grows a community. If that community is bored, or […]

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Social Media is NOT a Marketing Plan

Ready for a secret? I’ve got a big one! Social media is NOT a marketing plan, it can be a tool to grow your business but it’s not a marketing plan. Like ever. I know several hundreds of social media experts everywhere are probably yelling at the computer screen now but it’s true. It’s not a […]

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Why #Hashtags Can Rock Your Social Media Networking

Let me start by saying I LOVE hashtags – I think they’re such a powerful and underused tool. Most of us know that hashtags used to be pretty exclusive but now they’re all over the place, and some folks forget how powerful they are. For my money Twitter is still the best place to rock […]

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Be You… Even Online

Last week we talked about rocking your brand everywhere, and this week I want to expand on that a bit. It’s important to remember your brand is more than your online appearance. It’s represented in your words and actions as well, so if you are the center of your brand (like I am here at […]

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Why You Should Be Rocking Your Brand Everywhere!

We all know how critical a website is to our branding, but is that the end of your branding?  Is that the only place you let yourself shine online? It shouldn’t be. Social media profiles are a fabulous way to let your audience know what’s happening, product launches, new content, sales, and just day-to-day activities […]

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How To Create 30 Days of Social Media Updates

Have you ever had that moment where you sit down in front of your computer pull up Facebook and try desperately to think of something witty? Why are you doing this? Well because the latest social media expert has told you that you can never schedule anything and that you must post 6 times per […]

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